I have no particular interest in this. I'm not going to post it, you've all seen it, you can see it when you want, audiences are poorly behaved, millionaires just don't get enough respect, public shaming is just awesome, blah, blah, blah. But there's one thing that I haven't seen anyone talk about as the video is posted and bounced around.
Um. It's illegal. The video, I mean. The person who made the video is actually more of a problem than the person who interrupted the show. That person was just careless and annoying. The other person was clearly taping the show. Which is against the rules. And then it was posted. If this was a movie, or a TV show, or well, just about anything else, it would have been taken down by now. But it's not. Hmm...
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Certainly taping the show was illegal. But I think allowing this limited clip to proliferate is a useful turning of a blind eye. Video footage of a cell phone going off at one of my shows wouldn't get the same attention from the public, but it's just as damaging to the show and no one I work with is a millionaire.
The idea, to my mind, is to get this message out to the ones whose cell phones usually go off: the non-habitual theater-goers. Most avid playgoers turn off their cell phones by instinct. (Hell, I'm so fussy about it that when they make the announcement, even though mine is always off by that point, I always take it out and *pretend* to turn it off to reinforce the idea that others should do the same.)
A lot of non-regular-theater-goers will see this clip, and maybe if one or two of them end up at your show or mine, maybe it'll instill enough residual fear to benefit us as well.
Certainly this isn't health care or climate change, but if we're going to love theater we might as well be protective of the experience.
I actually think that the interesting thing here is:
a) The video is of an awfully professional quality for a supposedly surreptitious audience member video.
b) It dropped the day before they opened and increased the buzz about the show substantially.
Very good point, Mark. Very, very interesting...
Very good point, Mark. Very, very interesting...
I agree with Mark on this one ... I think someone noticed the run the Patti LuPone incident got and thought this would be great marketing.
I wonder when this backfires? I wonder who's going to go to the show now and purposefully trigger their phone to get a personalized bitch session from Wolverine?
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